Hello, this is Frank.

Once hailed as the next big social media sensation, tsu made quite the splash—for a while. Now? It’s vanished.

My personal impression is this: those who jumped on tsu purely as a viral tool to “make money” quickly disappeared. And in the end, so did tsu itself.

There was a time when everyone was buzzing about how many followers they had, how many people registered. That feels like a distant memory now—classic herd mentality, really.

At one point, my own tsu account had 4,983 friends and 572 followers. Their pitch was, “Make money in small change,” but honestly? It was hard to believe.

According to ChatGPT, on August 16, 2016, tsu officially announced it was going “offline forever” due to high server costs and failed funding efforts. The service had already shut down on August 2, 2016, and users were allowed to download their data until the end of that month.

The platform’s 90% ad revenue-sharing model drew attention, but spam and other misuse made long-term survival tough.

Apparently, in 2019, a new company—Display Inc.—revived the concept. By April 2021, it had rebranded as display, launching again under the slogan “Social That Pays.”

This new version promised to distribute 50% of ad revenue to content creators while adding spam controls, analytics, online stores, and live streaming features tailored for creators.

That said, platforms come and go. That’s just how the internet works—what’s hot today is gone tomorrow.

In the end, it’s not about which SNS you use. Those who keep sharing with purpose and conviction will endure. Simple as that.

It’s no longer about volume—it’s about value. That’s how I see things these days.

If you’re curious about my published books, check them out here.

Thank you for reading today.

Back to Genre：>Here

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Need a break? Why not check out my daughter’s YouTube channel,
O-Hana Fantasia. We’d be so happy if you subscribed!

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Currently, I’m participating in the popular blog rankings.
Today’s ranking for [AMISTAD] is?