【Blogging】Why Your Blog Fails Google AdSense――and How to Finally Get Approved (Also Available in Spanish)

Hello, this is Frank.

For anyone new to blogging, the Google AdSense review can feel like the first big wall. Many wonder, “Why does my blog keep getting rejected?”

I personally passed the AdSense review on the first try, but one of my blogger friends failed several times. After improving his site step by step, he finally got approved months later. Today, I’ll share his story and the same practical advice I gave him. If your Google AdSense application keeps getting rejected, read this carefully and put it into action.

１．What Is Google AdSense?

Google AdSense is an ad service by Google that lets you display ads on your blog or website and earn money when users click or view them. It’s the most established way to monetize a blog.

However, you can’t use it right away. Google reviews your site to ensure it meets certain quality standards. For many bloggers, passing that review is the first real challenge.

２．Requirements to Qualify for AdSense

Before you can show ads, your blog needs to meet these key conditions:

Use a custom domain: Free blogs often fail the review. Get your own domain to boost credibility.
Have valuable content: Aim for at least 10–15 quality posts, each over 1,000 words.
Provide original, helpful insights: Avoid pure copy-paste or AI-only content. Add your experience and voice.
Clear navigation: Include “Contact,” “Privacy Policy,” and “About” pages.
Respect copyright and policy rules: Don’t use unlicensed images, music, or videos.

３．Why Blogs Fail the AdSense Review

Thin content: Short or repetitive diary-like posts are undervalued.
Policy violations: Adult, violent, or discriminatory content is immediately rejected.
Copyright issues: Even “free” images can violate terms if misused.
Inactive site: Long inactivity signals “abandoned blog.”
Missing policies: Without a privacy policy, rejection is almost guaranteed.

Google focuses on “content that provides real value to users.”
Always ask yourself: Who benefits from my blog?

４．After Approval — Stay Compliant

Even after passing, violations can suspend your ads anytime. Keep these in mind:

No unauthorized use: Don’t copy others’ work.
No click manipulation: Never ask users to click ads.
Keep ads relevant: Place ads naturally related to your content.
Respect user experience: Ads should never interrupt reading flow.

AdSense prioritizes “user experience.” Long-term trust matters more than quick clicks.

５．Understand the Rules

Here’s a simplified summary of AdSense policies:

Prohibited content: Adult, violent, gambling, or hate content.
No click requests: Even asking friends or family to click is banned.
No self-clicks: Clicking your own ads = instant suspension.
No fake traffic: Never use bots or artificial traffic tools.

These policies are updated several times a year. Always check the AdSense Help Center for the latest info.

Passing the AdSense review isn’t about luck — it’s about building a trustworthy site and serving your readers with genuine content. Keep refining your blog, and success will follow.

Check out the Spanish version of this article here.

Disclaimer

This article is based on information available at the time of writing. Google’s policies and review criteria may change. For the latest updates, please visit the official AdSense Help Center. The author <Frank> is not responsible for approval results or revenue outcomes.

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